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Friday, October 7 • 09:15 - 12:15
Rebrand Teaching

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Participants will leave this session with a solid understanding of how branding and ReBranding relates to the learners in their communities. This session will enable teachers to help students create a positive digital footprint by modelling the development of their own brand identity.

In doing so, participants will have the opportunity to explore a variety of the following experiences:

Rebrand Yourself

  • contribute to a collective #ReBrandTeaching Magazine. Please bring a small prop of something that represents you outside of ‘teaching’. We will take photos in order to see teachers as more than their role in schools
  • create a personally branded website using About me
  • create a personal brand or ReBrand on social media

Understanding Branding in the Classroom

  • strategize how to bring a deeper understanding of the purpose of branding into the classroom
  • develop activities for students to understand branding – and how advertising and branding is impacting their daily lives
  • explore current examples of kids who have successfully branded themselves – explore how they tell their story
The Slide Deck for this session can be found HERE.

avatar for Tosca Killoran

Tosca Killoran

Tech Coach, NIST
Tosca Killoran has been teaching in the IB international community in Asia and Europe since 2000. Tosca acts as an EDTech consultant to international schools as well as a presenter and keynote speaker at conferences and professional development sessions. As a doctoral student, Tosca’s... Read More →

Friday October 7, 2016 09:15 - 12:15 GMT+07